About Cheshire East
Cheshire East is ideally positioned in the north west of England, north of Staffordshire, south of Manchester and Liverpool, with great 360° connectivity through national rail links and strategic highway network.
Our borough’s enviable assets include a strong and vibrant economy, jobs and attractive places to live. HS2, coming to Crewe in 2027, has huge potential as a catalyst for further growth in Cheshire East and the wider sub-region. There are clear opportunities for continued improvements in productivity in both the private and public sectors, led by the performance of world class businesses and a rich research and development infrastructure.
The borough itself has a rich and varied geography, comprising rural areas, including part of the peak district, contrasting with urban centres, unique market towns and villages.
We are absolutely committed to maintaining the quality of our beautiful countryside, villages and market towns and we’re working hard to regenerate urban areas, reflecting their distinct assets, heritage and character.
We’re proud that the borough has one of the most successful, strong and resilient economies in the UK valued at over £12bn. Gross Value Added (GVA) per head is 27% higher than the UK average. Cheshire East is home to more than 20,000 businesses and is location of choice for several internationally important companies including: Bentley, Waters, Astra Zeneca, Barclays, Royal London and Mornflake.
We know that the borough is a beautiful place to visit and, at more than £920m, our visitor economy is on target to hit the £1bn mark by 2020.
There are currently more than 175,000 households in Cheshire East, but there is a growing demand for housing, particularly affordable housing, that reflects the national picture and local economic growth.
Our Local Plan, adopted in July 2017, will ensure that the unique character of Cheshire East’s places is retained while enabling good economic growth and the providing a wide range of homes, including those for an increasing number of families and young people.
Our borough is home to 378,800 residents. We have fewer ‘working age’ and under 16s living in our area compared to North West and national averages. However, our 65+ population is larger than average. This brings additional pressures for us in ensuring we have capacity to deliver services to our more vulnerable residents.
While we have a smaller than average ‘working age’ population, more people are in work with a low 3.2% unemployment rate - lower than regional and national averages and with a lower number of ‘workless’ households. Those who are employed earn higher than average earnings.
While most residents enjoy a good standard of living, there are pockets of deprivation, which impact on the quality of life and opportunities for some people. Average life expectancy varies from 74 years in the most deprived areas to 83.3 years in the most affluent.
Our 65+ population is larger than average and, following national trends, we see increasingly complex needs across all age ranges. Similarly, we have seen an increase over recent years of children coming into care, with approximately 500 children currently being fostered or in other care arrangements. We are in a strong position to investigate new ways of working to address these challenges.
We’re proud of the achievements of our schools, colleges, students and pupils. 89% of our schools are rated as ‘Good’ or ‘Outstanding’. Nearly half of our working age residents are educated to NVQ Level 4 equivalent or above.